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Middleton Ford always puts customers first!
Don’t take our word for it: Read our reviews and see what everyone is saying.
My husband and I had an excellent experience purchasing a Ford SUV Hybrid Escape at the Middleton Ford dealership this September. We were familiar with this dealership because we bought a Ford Focus there several years ago and have always had it serviced at the Middleton Ford dealership, which has a very professional service department. For buying a new SUV, we worked with Trevor, who followed up on all of our questions and then located our dream car, which we ended up purchasing within about two weeks of making the decision to buy a new car. Our new Escape is a fabulous vehicle - by far the best driving experience I have ever had. It's nice looking, but for me the three best things about this vehicle are: first, the features that make driving safer (the 360 degree camera for backing up, which we were skeptical about until our test drive, when we realized how much more visibility this provides) and the adaptive cruise control, which makes interstate driving much easier; second, the incredible gas mileage that comes with a hybrid; and third, the fact that this car is UAW-certified and made in the U.S.! Thank you to Trevor and Middleton Ford for making the experience of buying a new car such a positive one!
My wife had a issue with a service rep and 5 minutes after I emailed Mike the rep took care of her problem
Steve Statz has helped us out multiple times here, doing business with them is so easy. We will continue to buy our vehicles from them.
Steve Statz provided us with the best car buying experience that we have had in over 40 years, a positive experience all around. We will definitely go there for our next vehicle.
Sean O’Brien provided the beast service I have received in my fifty years of driving. He want above and beyond to get my car fixed. He is the professional that every dealership needs to keep the customer coming back Jerry
We were very pleased with Dave as our salesman. He was very friendly and tried to get the best price for us. We would definitely buy there again.
My sales representative, Ernest Winters, was very friendly, knowledgeable, and helpful. He also did a great job following up after our purchase on some questions we had about our new 2020 Escape Sport Hybrid.
Middleton Ford has definitely stepped up to help me in my recent purchase of a used car. My salesman was wonderful, and afterwards I needed a little tinkering, and they really stepped up to make my purchase a great sale. I highly recommend this dealership to all of my friends and family, they will not let you down.
Good car, good service! I would recommend this car dealership to anyone in the market for a new or used car. It was a good experience!
Bobby was amazing. He was easy to work with and great at his job. He helped me get my first new vehicle. Thanks again Bobby.
In all my years of buying cars I never had the great experience of dealing with actual professionals on the business. Thank you Middleton! and Keith
This is our third used vehicle that we have purchased at Middleton Ford in the past 20 years. We do shop hard before we make a decision and we just seem to find the right vehicle (low miles and in above average condition) at a reasonable price back at Middleton Ford. Nic was wonderful to work with and gave us a lot of information about the vehicle we were interested in. We got a fair price for our trade-in and the negotiations for the purchase were very friendly. We would probably go back to Middleton Ford if we ever are looking for another vehicle.
Corey, Ernest, and Stacey have gone above and beyond to make me a satisfied customer. I appreciate all they have done to make things works out for us.
We walked in inquiring about a price, and this place was a no haggle dealership. We worked out a good deal but left wanting to think it over and the vehicle we were looking at was just dealer traded. Middleton Ford worked hard over the next week locating a vehicle and getting it there for us. Very good service. Would definitely recommend this dealership.
Very good service and fast. Had an oil change and it was done within 30 minutes with no appointment. I would recommend to anyone to go there . Cost was reasonable.
Great service. Will was great the estimations over the phone and online really good have a great selection. To go out of their way to help you pick out a vehicle that will meet your needs and they're there for service and other amenities. Bobby Hughes who sold me the car went out of his way to make a great purchase. I recommend others to go there. Good job
I can’t say enough good things about Middleton Ford. Their staff are always striving to do their absolute beat to take care of their customers!
I am constantly pleasantly surprised by the amount of time the service department gives to its customers. I will o ly take my truck here for service.
Love sales and finance! Top notch people! But every encounter with service has left me not happy. No communication and my Ford app tells me schedule service but really not supposed to. Quick lube sucks for customer service. Way too crowded even when u have appointment that u have waited for 2 weeks.
Workmanship and communication is excellent. Routine oil change snd tire rotation IDed service work needed. Appreciate inspection prior to on road problem! Recommend without reservation.
We really like Middleton Ford.From Chuck in the sales department to everyone in the service department..Breannia has been be pleasant and helpful nice job!
I was their to redo the recall that the wrong update was installed. The service was prompt and everyone was so friendly that I was annoyed to have to redo and left Middleton Ford thinking that wasn’t so bad!!!
The service representative was very thorough and I was given the approximate wait time and the work was finished to my satisfaction. The waiting room facilities I'm very comfortable and the coffee is excellent
Great fast service in the quick lane. Service personnel very helpful and informative. Tires ordered and in on time. I would easily recommend taking your vehicle here
Middleton Ford is great to deal with. Steve Statz gives over the top service. He was able to find and provide my Transit almost immediately. Another dealer told me none existed and that I would have to order one in the next years' model.

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Welcome to Middleton Ford
Welcome to Middleton Ford! We proudly offer a variety of cars, trucks, and automotive services to Madison and the surrounding areas.
Middleton Ford offers vehicle types for all buyers. Whether you're looking for sports cars such as the high performance Mustang Shelby GT500, the best selling F-150 pickup truck, or the all new Mustang MACH-E all electric crossover, Middleton Ford has an option for you. We also offer a wide selection of pre-owned vehicles of all makes and models to choose from.
Middleton Ford takes pride in still being a family-owned and operated business. Started 73 years ago by William A. Hudson in Fennimore, Wisconsin, the business was moved to Middleton in the late 1950's by William G Hudson. Currently, the dealership is owned by two of the founder's great-great-grandchildren, Andrew Hudson and Will Hudson, along with their business partner Chuck Polley. These three are involved in the day-to-day operations, and they plan to keep Middleton Ford in the family and part of the community for years to come.
Middleton Ford is south central Wisconsin's top source for new and used Ford SUVs, trucks, and sedans. As the name implies, we're located in Middleton, just fifteen minutes west of Downtown Madison. You'll find a vast selection of vehicles in our lot, and we offer budget-friendly options and a stress-free dealership experience to all of our valued customers.
Our Most Popular Models
Ford has always been a leader in the truck niche, and the F-150 is arguably the most popular of the bunch. This powerhouse can be fitted with a 3.5-liter EcoBoost V-6 engine capable of producing 450 horsepower and 510 pound-feet of torque while still providing up to 30 mpg on the highway and a max towing capacity of 13,200 pounds. Depending on what you select, you can fit your truck with all-weather rubber floor mats, Pro Trailer Backup Assist, a power lock tailgate, and numerous other available options.
Founded by the Hudsons in 1945, Middleton Ford has been recognized with the Multiple Truck Leadership Award as well as the President's Award. Our team is active within our community, and we volunteer our time with the Susan G. Komen Foundation, Toys for Tots, and Garding Against Cancer.
Why Shop Here?
Middleton Ford is your trusted, family-owned Ford dealership in the Madison, which is why our customers have kept coming back for more than 70 years. We're Ford Master Certified and dedicated to providing exceptional customer service and being an integral part of our community. Our staff will help you pinpoint which vehicle is the right one to match your unique tastes.
Whatever your credit may look like, our experienced financial team will see to it that you get the financing you need with the most competitive rates to fit your situation. We work with the top lenders in the state to help you lease or purchase the vehicle you want with as little hassle as possible.
We do more than just sell cars. Our dealership also houses an Enterprise rental office alongside a collision center, a parts department, and a full service department with Quick Lane. We supply the best automotive service in the Madison metro area with our factory-trained team of technicians and the latest technology in diagnostic equipment. Cold Wisconsin winters can be tough on vehicles, but you can rely on us to keep yours in top operating condition all year long.